kids

Its back to school time at Exodus Barber Shop, and we love the kids. This is a busy time for us, and it’s a great clientele  building opportunity for new, or newly relocated Barbers. I moved to Atlanta in 1997 and I timed the move to coincide with the week before school started. I must say, that was brilliant! When a shop is packed with kids their parents are more likely to try a barber they’re not familiar with, and if you do a good job on their child, you may find yourself cutting the dad next.

The Atlanta area is full of transplants from other cities(and different countries), so Exodus caters to the newly arrived customers and is a great landing spot for barbers. This concept,however, is not just limited to barbers relocating to different cities, but can be effective when simply changing shops. It also holds true for other high traffic times such as Christmas, Easter, Graduation,etc. Now like I said, we love the kids, and ” I aint scared of no babies”!

Cutting a baby’s hair, especially a first cut ,can lead to life long clients. I have a method for my “brand new clients”,  it’s not rocket science…treat them like YOUR children. Talk to them, make it a game, make them laugh, make faces, make noises, but try not to get frustrated when they cry. I try my best to sit the baby on the booster seat rather than on the parents lap, they’ll have to do it eventually. Encourage them, clap when they sit still,”yea, that’s a big boy”! Ohh yeah, DON’T TRY AND DO TOO MUCH! Babies don’t need shape ups. Their hairlines need to develop, plus they probably won’t sit still. I know the customer’s always right, but the Barber is the expert. Some moms get a little over zealous and want their babies to have these grown up little cuts, that in many cases are impossible to do. Let them know in your professional opinion what you think would be best for their child.

Some barbers like to give candy to kids, and if the parent allows it thats cool. I personally don’t like people offering my kid candy so I don’t do it. I’m not a believer of bribing kids with sugar, it’s the drug of choice for preschoolers! I just gave you some sound advice, but at the end of the day, some babies will be out of control! When this happens…suck it up and do your job! Once you have a good clientele  you can direct the babies to the new guy! Take it easy good people.

Blog written by Dan Brown “The Barber”